Infusões com História is a distinguished premium tea and infusions brand that harmoniously blends tradition with modern elegance. Each product not only delivers a superior taste experience but also tells a story of culture and refinement, making Infusões com História a unique presence in the market.
The brand’s philosophy revolves around connecting the past with the present, offering a sensory journey that combines the depth of historical practices with contemporary aesthetics. Every detail, from the product selection to the store’s ambiance, has been thoughtfully curated to provide customers with a truly immersive and memorable experience. Whether you are a tea connoisseur or someone seeking a moment of tranquility, Infusões com História invites you to discover the art of tea in its most refined form.
Imperfect was deeply involved in shaping the brand identity of Infusões com História, focusing on the visual and conceptual elements that define the brand. The logo design was inspired by the intricate patterns of Romanic windows, symbolizing heritage and tradition. The leaf represents nature and purity, while the water symbol reflects the essence of brewing—a process of transformation and infusion.
We also developed the brand’s packaging, ensuring that each product exudes a premium feel. The packaging combines elegance with practicality, making it not just aesthetically pleasing but also functional. In addition to branding and packaging, Imperfect handled the photography and video production, capturing the essence of the products in a way that tells a story. We also designed a sophisticated brochure that serves as both an informative guide and a visual representation of the brand’s values.
